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At humanfitproject, our team has:
Earned three bachelorâs degrees, three masterâs degrees, and one (soon to be two!) certified personal trainer certification
Been published in Menâs Journal, Menâs Health, Womenâs Health, SHAPE, Elle, Travel & Leisure, Cosmopolitan, Hemispheres, and more
Produced hundreds of workouts and training plans
Run 12 full marathons, including the six World Marathon Majors (and countless other events)
Tested hundreds of fitness and fitness-tech products
Scored access to major product releases from brands like: GoPro, Adidas, Nike, Asics, Reebok, Lululemon, TONAL, Apple, and more
Interviewed celebrities such as Kate Hudson, Kevin Hart, Winston Duke, Norman Reedus, Nick Cannon, and more
Built a decade-in-the-making network of industry experts
Amassed over 200,000 followers and subscribers
At our core, we are committed to providing our readers with reliable, objective, and cutting-edge insights in the realm of fitness and wellness.
In addition to practicing what we preach, we collaborate with leading experts in the field in order to bring you the most up-to-date, unbiased, and credible information, helping you make informed decisions about your wellness journey.
Our editorial integrity remains paramount. To that end, we only enter into partnerships with brands whose products we personally use and genuinely trust.
This means that, if we recommend a product or service, it’s because we believe in its quality and effectiveness, not because of any potential financial gain.
Moreover, we believe in complete transparency with our audience. Any collaborations that involve compensation are fully disclosed, ensuring you always have the full picture when engaging with our content.
This dedication to honesty, trustworthiness, and professionalism is the cornerstone of our mission. It’s what drives us to deliver the highest quality content to you, day after day.
Your trust is our top priority, and we work tirelessly to maintain it.
Iâm an entrepreneur, subject matter expert, and content strategist in the fitness, health, and wellness industry.
After starting a career at The New York Times in advertising sales, I dreamed up humanfitproject sometime in 2009, which became a springboard into a career in fitness journalism, media, and content, and helped me land an editorial role with Menâs Fitness magazine in 2012.
In 2013, I was named executive digital director of Menâs Fitness and led the brandâs content team for the website and social media accounts. Under my leadership, web traffic grew from 3 million to 13.8 million while social media grew from 100K to 3 million. Iâve interviewed dozens of A-list celebrities such as Kevin Hart, Winston Duke, Norman Reedus, Nick Cannon, and more. During my tenure, I produced hundreds of workouts and workout-related articles and features with popular fitness influencers and other professionals across all disciplines of fitness. Today my work appears in outlets such as Menâs Journal, Muscle & Fitness, and Menâs Health. Iâve also been quoted as a nationally-accredited certified personal trainer and subject matter expert in Womenâs Health and Womenâs Running.
In addition to building humanfitproject, I help corporate clients with their marketing and content strategy. I also give back through running weekly via Back on My Feet New York City.
After completing my masterâs degree in journalism at The University of Westminster in London, I started my career at Womenâs Health where the team was nominated for several ASME awards during my three-year tenure. Iâve also held in-house positions at Shape and Menâs Fitness and have written for print and digital publications including Cosmopolitan, Travel + Leisure, and Elle. Throughout my journalism career Iâve interviewed dozens of celebrities, including Kevin Hart and Kate Hudson, as well as numerous professional athletes and Olympians and hundreds of fitness experts and industry influencers. My network of trusted sources and insiders is now a carefully curated database.
My first foray into content marketing and strategy was as deputy editor of Equinoxâs digital magazine, Furthermore, where I spearheaded partnerships with brands including American Express, Cole Haan, Asics, the Hawaiian Tourism Board, and Sleep Number. After almost five years with Equinox, I co-founded TORIAL Media.
Today, I continue to write fitness features for Womenâs Health on a regular basis in addition to managing special projects for the brand, including acting as fitness editor and overseeing digital branded content packages.
My lifestyle reflects my work in the health and fitness space: Iâm an avid yogi, weight lifter, and was one of the first 1,000 people to complete the six World Marathon Majors (Boston, Tokyo, New York, Berlin, London, and Chicago). I also give back through running and writing weekly via Back on My Feet New York City and Minds Matter NYC, respectively.
My career officially began in the world of corporate finance, but a part of me always knew I was meant to work in a âwordierâ arena. Itâs the reason I majored in finance and English as an undergrad at the University of Notre Dame, the reason I got my masterâs in communications at Northwestern University, and the reason I finally went all-in and obtained a Master of Science in Journalism from Northwestern Medill.Â
Growing up, I loved magazinesâwhenever I got to go on a trip, I was as excited to pick out reading material for the plane as I was for the actual vacation. (Needless to say, that passion persists today.) Meanwhile, gymnastics was my other great love, though I had short-lived careers in competitive swimming and pole vaulting, too. I learned the power of movement at a young age, though Iâm not sure I could have articulated all of the ways it benefited my life.Â
When I got to college, naturally I wanted to keep participating in sports. Hopeless when it comes to things like pick-up soccer and volleyball, I tried out for cheerleadingâand got cut after the first round. It was one of the best things to ever happen to me, because I was so discouraged that I decided to run a marathon. That first 26.2, and the process of getting there, would inspire many future fitness goals and my career.Â
Today, I write and edit fitness & wellness content every day as the managing editor of TORIAL and as a freelance journalist. I have the privilege of learning from esteemed experts and sharing their insights with you in many different waysâincluding each edition of FOURWORDS, a TORIAL x humanfitproject newsletter.
All content produced and published by humanfitproject is for informational and entertainment purposes only. It is not intended as medical advice. Consult your doctor or other licensed healthcare providers before making any lifestyle changes.