There’s tons of trainers out there, a gazillion workout programs, diets, pills, powders, and pumped up websites. When asked to piece together a program on behalf of Men’s Fitness (and Muscle and Fitness) magazines, I was honored. Being into fitness for well over 10 years, and even quitting one career to launch a start-up (eh-hem, HUMANFITPROJECT), it’s great to finally be able to create a product that will reach, and hopefully change the lives of many.
Two thing I always reminded myself throughout the entire development of the program:
1. Keep it real
2. Actually do it myself (the program essentially is built off what I’ve been doing for years.)
Here are collection of social media statements I’ve made throughout the first promotional of the #21DayShred